Maverick Musings

This is where strategy meets soul. At Maverick Growth Academy, we believe small businesses deserve the same big ideas that are usually reserved for boardrooms and billion-dollar brands. Here, you’ll find fresh insights, real-world lessons, and practical tools to help you think differently, grow intentionally, and lead boldly.

Whether you're refining your strategy, rethinking your operations, or reigniting your purpose, Maverick Musings is your place to get inspired, then get moving.

"Raise Your Rates" Is Terrible Advice — Here's What Works Instead Sep 12, 2025

The False Promise of a High Ticket

Spend five minutes frantically googling how to grow your sales, and you’ll see the same recycled advice: if you want to grow, just raise your rates.

It

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Why I Left McKinsey to Bet on Small Business Sep 09, 2025

When I told people I was leaving McKinsey, the most common reaction was surprise. Most cautiously wished me well. Some of my more honest friends only replied, “Are you crazy?”

On paper, it made no se...

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Let's Reset Your View of Business Coaching Sep 05, 2025

If you are anything like me, the idea of online "business coaching" conjures up images of influencers posting fake screenshots of their "earnings" and hundreds (to thousands) of dollars wasted on repa...

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